Victor Vicente
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1985 First Novodesign logo


Novodesign was my first company. And this was the first identity.

It was created in 1985 by me and my partner Carlos Coelho, and I don`t remember why we pick this impossible form.

Maybe it was because the first company designation was “Novodesign, núcleo de desenvolvimento de design, Lda”. So “núcleo” means “nucleus”, so it was a kind of a nucleus of a atom. Well, we were very young 😉

I paint this with an airbrush, because by that time there were no computers at all.